While it expected to happen every time we installed WhatsApp or would update on Android we received the message that our free airtime extended for a period of time. Well, from now on, no matter what platform we use the messaging service WhatsApp is free ..
WhatsApp and Profitability Model
If we look at the strategy followed in iOS and BlackBerry, WhatsApp offers a clear way to monetize their service: with an initial payment, one took control services WhatsApp and ready, like any other app payment. But in Android, how to profit were never very clear. In this platform work as follows: we are offered a free first year and then one dollar per year.
However this second model was never implemented consistently since every time we approached the date on which we should pay appeared we notice that warned us that our grace period had lasted for a while and so on . I do not know anyone with Android you had to pay to use WhatsApp, so forms of monetization on Android were never very clear.
One of the main fears were always WhatsApp its competitors, who were waiting for the moment when the service is made for payment and could receive millions of dissatisfied users looking for other free alternatives such as Line, Viber, Telegram or many others. That is why WhatsApp was never done (or is going to do) payment and that this would have meant the end of his reign in the instant messaging service.
there were many people who feared getting trapped payment methods WhatsApp and that is why the service has finally announced that it will become completely free and for all platforms on which it works. However, for those who have paid for the service (not to mention those who hired the 5-year plan) will not have any refund, quite neglected by the company.
Now that is completely free and officially, it is logical to expect that WhatsApp will be filled with annoying ads, right? However it will not and since the company has been commissioned to announce it will not happen the same with Facebook, the "owner" who acquired two years ago by 19 billion dollars. According to the statement, they seek ways to keep users in touch with companies and businesses that use them, such as airlines, restaurants and other services. It has to see how that turns out.
However, the truth is that the way to monetize such a massive and expensive service like WhatsApp has no clear profit model and I doubt his attempted pass into free hand is the last of the measures taken. It would be unusual to expect the application to expand its functionality or to merge with other services like Facebook to unify the user base so precious and thus obtain astronomical profits.
For now WhatsApp will remain the instant messaging application and your competitors will have to stand firm in their hopes to wrest the throne.
WhatsApp and Profitability Model
If we look at the strategy followed in iOS and BlackBerry, WhatsApp offers a clear way to monetize their service: with an initial payment, one took control services WhatsApp and ready, like any other app payment. But in Android, how to profit were never very clear. In this platform work as follows: we are offered a free first year and then one dollar per year.
However this second model was never implemented consistently since every time we approached the date on which we should pay appeared we notice that warned us that our grace period had lasted for a while and so on . I do not know anyone with Android you had to pay to use WhatsApp, so forms of monetization on Android were never very clear.
One of the main fears were always WhatsApp its competitors, who were waiting for the moment when the service is made for payment and could receive millions of dissatisfied users looking for other free alternatives such as Line, Viber, Telegram or many others. That is why WhatsApp was never done (or is going to do) payment and that this would have meant the end of his reign in the instant messaging service.
there were many people who feared getting trapped payment methods WhatsApp and that is why the service has finally announced that it will become completely free and for all platforms on which it works. However, for those who have paid for the service (not to mention those who hired the 5-year plan) will not have any refund, quite neglected by the company.
Now that is completely free and officially, it is logical to expect that WhatsApp will be filled with annoying ads, right? However it will not and since the company has been commissioned to announce it will not happen the same with Facebook, the "owner" who acquired two years ago by 19 billion dollars. According to the statement, they seek ways to keep users in touch with companies and businesses that use them, such as airlines, restaurants and other services. It has to see how that turns out.
However, the truth is that the way to monetize such a massive and expensive service like WhatsApp has no clear profit model and I doubt his attempted pass into free hand is the last of the measures taken. It would be unusual to expect the application to expand its functionality or to merge with other services like Facebook to unify the user base so precious and thus obtain astronomical profits.
For now WhatsApp will remain the instant messaging application and your competitors will have to stand firm in their hopes to wrest the throne.
